Willingness to pay for sustainable fashion in the U.S. 2021

Published by
Alexander Kunst,
Mar 15, 2022
The displayed data on willingness to pay for sustainable fashion shows results of the Global Consumer Survey conducted in the United States in 2021. Some 35 percent of respondents answered the question "When thinking about the price of sustainable/eco-friendly fashion items, which of the following statements is more likely to be true?" with "I am willing to spend significantly more money if the items are sustainable/eco-friendly".

When thinking about the price of sustainable/eco-friendly fashion items, which of the following statements is more likely to be true?

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Number of respondents

505 respondents

Age group

16 years and older

Special properties

respondents who purchased sustainable fashion

Citation formats
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