D. Tighe
Research expert covering consumer behavior, sporting goods retail, and the global toy industry.
Get in touch with us nowLeading considerations when buying sporting goods in Germany 2021
For more than half of consumers in Germany, who had bought sporting goods in the past two years, high quality and a good fit were the most important factors when making a purchasing decision. Some other top considerations when buying sports items included comfort, design, and the durability of the product.
