Attitudes towards online shopping in Japan 2024

Published by
Umair Bashir,
Aug 2, 2024
When asked about "Attitudes towards online shopping", most Japanese respondents pick "When I plan a major purchase, I always do some research on the internet first" as an answer. 38 percent did so in our online survey in 2024.
Find this and more survey data on attitudes towards online shopping in Japan in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Attitudes towards online shopping in Japan as of June 2024

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Number of respondents

2,032 respondents

Age group

18-64 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these statements about online shopping do you agree with?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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Statistics on " Online shopping behavior in Japan "

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Other statistics that may interest you Online shopping behavior in Japan

Overview

5

Device usage

5

Platform usage

4

Shopping categories

5

Purchase decision

4

Customer satisfaction

4

Online payment

4

Further related statistics

5

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Topics

Online shopping behavior in the UKE-commerce in the United Kingdom (UK)Gen Z online shopping behaviorOnline shopping behavior in the United StatesOnline grocery shopping in the United Kingdom (UK)
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