Pepper, the largest group of respondents (18 percent) declared to not buy anything on Black Friday, whereas five percent could not understand the term itself. However, 14 percent of consumers affirmed to spend at average between 76 and 100 GBP.
This graph depicts the results of a survey about the average spending online on Black Friday in Italy in 2017. According to data published by Roughly, how much money are you going to spend on Black Friday?
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Pepper Media Holding. (January 1, 2018). Roughly, how much money are you going to spend on Black Friday? [Graph]. In Statista. Retrieved October 03, 2023, from https://www.statista.com/statistics/1005093/average-spending-online-on-black-friday-in-italy/
Pepper Media Holding. "Roughly, how much money are you going to spend on Black Friday?." Chart. January 1, 2018. Statista. Accessed October 03, 2023. https://www.statista.com/statistics/1005093/average-spending-online-on-black-friday-in-italy/
Pepper Media Holding. (2018). Roughly, how much money are you going to spend on Black Friday?. Statista. Statista Inc.. Accessed: October 03, 2023. https://www.statista.com/statistics/1005093/average-spending-online-on-black-friday-in-italy/
Pepper Media Holding. "Roughly, How Much Money Are You Going to Spend on Black Friday?." Statista, Statista Inc., 1 Jan 2018, https://www.statista.com/statistics/1005093/average-spending-online-on-black-friday-in-italy/
Pepper Media Holding, Roughly, how much money are you going to spend on Black Friday? Statista, https://www.statista.com/statistics/1005093/average-spending-online-on-black-friday-in-italy/ (last visited October 03, 2023)
Roughly, how much money are you going to spend on Black Friday? [Graph], Pepper Media Holding, January 1, 2018. [Online]. Available: https://www.statista.com/statistics/1005093/average-spending-online-on-black-friday-in-italy/