Cosmetic products most discussed online in English Q1 2018

The most popular cosmetic product across internet platforms discussed in English in the first quarter 2018 was face masks, with 110,267 mentions. Lip balms followed and were discussed over 65 thousand times. Other popular cosmetic products were facial care related items such as face oils and face creams.

Most popular cosmetics products on the internet based on online interactions* in 1st quarter 2018

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Release date

September 2018


Worldwide, Europe

Survey time period

1st quarter 2018

Supplementary notes

* Research results refer to online interactions made in English language.

The source adds the following information: "SentiOne analysed 2 475 182 mentions (in 6 languages: Czech, German, English, Finnish, Hungarian and Polish) which are related to beauty and were published on the Internet in the first quarter of 2018. It should be emphasised that in order to avoid irrelevant articles and comments in the analysis, only mentions that have specific keywords in the content have been taken into consideration."

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Statistics on "Estée Lauder"

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