In 2018, the entertainment industry had the highest amount of ad spend in Singapore, at 145 million Singapore dollars. This was a 12 percent decrease in ad spend compared to 2017. In 2018, total ad spend in Singapore contracted by 8.5 percent.
Advertising expenditure in Singapore in 2018, by category
(in million Singapore dollars)
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Dentsu Aegis Network. (February 1, 2019). Advertising expenditure in Singapore in 2018, by category (in million Singapore dollars) [Graph]. In Statista. Retrieved February 18, 2020, from https://www.statista.com/statistics/1028750/singapore-advertising-spending-by-category/
Dentsu Aegis Network. "Advertising expenditure in Singapore in 2018, by category (in million Singapore dollars)." Chart. February 1, 2019. Statista. Accessed February 18, 2020. https://www.statista.com/statistics/1028750/singapore-advertising-spending-by-category/
Dentsu Aegis Network. (2019). Advertising expenditure in Singapore in 2018, by category (in million Singapore dollars). Statista. Statista Inc.. Accessed: February 18, 2020. https://www.statista.com/statistics/1028750/singapore-advertising-spending-by-category/
Dentsu Aegis Network. "Advertising Expenditure in Singapore in 2018, by Category (in Million Singapore Dollars)." Statista, Statista Inc., 1 Feb 2019, https://www.statista.com/statistics/1028750/singapore-advertising-spending-by-category/
Dentsu Aegis Network, Advertising expenditure in Singapore in 2018, by category (in million Singapore dollars) Statista, https://www.statista.com/statistics/1028750/singapore-advertising-spending-by-category/ (last visited February 18, 2020)
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