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E-cigarette brands in Great Britain 2021, by number of users

Published by Statista Research Department, Feb 8, 2023
An estimated 573,000 people in the UK were users of Blu e-cigarettes according to a 2021 survey. This made Blu the most popular e-cigarette brand in the United Kingdom in that year, followed closely by Vuse and Juul.

E-cigarette brands ranked by number of users in Great Britain in 2021 (in 1,000s)

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Kantar
Release date

July 2022

Region

United Kingdom (Great Britain)

Survey time period

2021

Number of respondents

24,240 respondents

Age group

15 years and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

Figures estimated by the source on the basis of survey responses.

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