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Global e-cigarettes dollar sales 2017-2025

This statistic shows the trend in electronic cigarettes dollar sales worldwide from 2017 to 2025. E-cigarettes reached 13.6 billion U.S. dollars in sales in 2017 and are expected to grow to 26.6 billion U.S. dollars by 2025.

Electronic cigarettes dollar sales worldwide from 2017 to 2025

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Sources

Release date

February 2021

Region

Worldwide

Supplementary notes

E-cigarettes or Electronic Nicotine Delivery Systems (ENDS) are devices that heat a liquid containing nicotine to create an aerosol which can be inhaled by the user. These products vary largely in size, function, and price, from low-cost disposable cig-a-like e-cigarettes to relatively expensive refillable tank devices. Introduced as an alternative tobacco product, e-cigarettes are mostly consumed in North America and Europe, whereas they are banned or strictly regulated in many countries in Central and South America as well as in Asia.
Both devices and their contents (e.g., e-liquids, vaping pods, nicotine salt) are included in the analyses. Unlike combustible tobacco products, the tobacco contents and the prices of different kinds of e-cigarette products are not directly comparable, therefore, the volume and price data are not displayed.
Due to a ban either on the entire segment or on nicotine-containing products, the following countries are excluded: Argentina, Australia, Bahrain, Bhutan, Brazil, Brunei Darussalam, Cambodia, Colombia, Egypt, Gambia, India, Iran, Japan, Jordan, Kuwait, Lebanon, Malaysia, Mauritius, Mexico, Nepal, Nicaragua, Norway, Oman, Panama, Qatar, Saudi Arabia, Seychelles, Singapore, Sri Lanka, Suriname, Tajikistan, Thailand, Timor-Leste, Turkey, Turkmenistan, Uganda, and Uruguay.

All figures are estimates. A detailed methodology can be found in the Statista Consumer Market Outlook.

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