A total of 80 percent of respondents were in favor of online social networks and other Internet platforms making it clear during election periods what content and publications are online advertisements, and who is paying for them. Less than one in ten (9 percent) were opposed. Almost half (47 percent) were strongly in favor of transparency of online content and advertisements during election periods.
Should online social networks and other Internet platforms make it clear what content and publications are online advertisements, and who is paying for them during election periods in the UK?*
* Respondents were asked: "In more details, are you in favour or opposed to the application of each of the following principles to online social networks, Internet platforms and actors using them during election periods? Transparency of online social networks and other Internet platforms to make clear what content and publications are online advertisements and who is paying for them"
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European Commission. (November 28, 2018). Should online social networks and other Internet platforms make it clear what content and publications are online advertisements, and who is paying for them during election periods in the UK?* [Graph]. In Statista. Retrieved June 25, 2022, from https://www.statista.com/statistics/1031769/transparency-of-online-content-and-advertisements-in-the-uk/
European Commission. "Should online social networks and other Internet platforms make it clear what content and publications are online advertisements, and who is paying for them during election periods in the UK?*." Chart. November 28, 2018. Statista. Accessed June 25, 2022. https://www.statista.com/statistics/1031769/transparency-of-online-content-and-advertisements-in-the-uk/
European Commission. (2018). Should online social networks and other Internet platforms make it clear what content and publications are online advertisements, and who is paying for them during election periods in the UK?*. Statista. Statista Inc.. Accessed: June 25, 2022. https://www.statista.com/statistics/1031769/transparency-of-online-content-and-advertisements-in-the-uk/
European Commission. "Should Online Social Networks and Other Internet Platforms Make It Clear What Content and Publications Are Online Advertisements, and Who Is Paying for Them during Election Periods in The Uk?*." Statista, Statista Inc., 28 Nov 2018, https://www.statista.com/statistics/1031769/transparency-of-online-content-and-advertisements-in-the-uk/
European Commission, Should online social networks and other Internet platforms make it clear what content and publications are online advertisements, and who is paying for them during election periods in the UK?* Statista, https://www.statista.com/statistics/1031769/transparency-of-online-content-and-advertisements-in-the-uk/ (last visited June 25, 2022)
