The most essential social media platforms 46 to 55-year-olds in the UK 2020

Published by S. Dixon, Apr 28, 2022
This survey represents the top social media platforms in the United Kingdom (UK) in 2020according to the 46-55 age group. The most popular app for them is WhatsApp with 20 percent respondents, who claim it is one of the social media platforms they can least do without. It is followed by Facebook, which is essential for 18 percent of the respondents.

Which social media could those aged 46 to 55 in the United Kingdom (UK) least do without as of 3rd quarter 2020?

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Release date

September 2020

Region

United Kingdom

Survey time period

Q3 2020

Age group

15 years and older

Method of interview

Online panel

Supplementary notes

The original survey question was: "Which social media could you least do without?"

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Overview

4

Leading platforms

6

Social media activities

4

Demographics preferences

4

Mobile social

7

Facebook

8

Instagram

7

Social media advertising

7

Further related statistics

19

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Topics

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