Demand share of digital original series genres in Saudi Arabia Q2 2019

Published by Salma Saleh, Dec 14, 2022
According to a report by Parrot Analytics, drama digital original series had 58.6 percent of the Saudi Arabian audience demand share. According to this study, Saudi Arabia is the least diverse market for original genres.

Audience demand share of digital original series genres in Saudi Arabia as of quarter two of 2019

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Release date

October 2019

Region

Saudi Arabia

Survey time period

Q2 2019

Supplementary notes

Demand Expressions®: A global metric standard developed by Parrot Analytics which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment.

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