Brazil: popular Christmas presents 2019

In 2019, clothes were the most popular Christmas present in Brazil. According to a survey, 58 percent of respondents in the country were planning on giving clothes for Christmas that year. Smartphones were the present of choice for 14 percent of respondent shoppers. That year, approximately 77 percent of respondents in Brazil declared having the intention to purchase Christmas presents.

Most searched categories for Christmas presents in Brazil in 2019

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Release date

November 2019



Survey time period


Number of respondents

686* respondents

Special properties

Survey conducted in the 27 states' capitals

Supplementary notes

* According to the source, 686 shoppers were surveyed to identify the share of people intending to buy Christmas presents, and from 600 interviews the detailed Christmas shopping behavior was evaluated.
The source does not provide details on the type of survey, the date of survey or the age of respondents.

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Statistics on "Christmas in Latin America"

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