• Most purchased food brands in Ecuador 2019

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In 2019, Maggi was the food brand that was purchased the most frequently in Ecuador, with its products bought an average of nearly 29 times per household in a year. Real was the second most frequently purchased brand in the country, with an annual household purchase frequency of 14.1 times. That same year, Coca-Cola was the most purchased beverage brand in Ecuador.

Leading food brands in Ecuador in 2019, by household purchase frequency

Characteristic	Household purchase frequency*
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Release date

May 2020

More information

Region

Ecuador

Survey time period

November 2018 to October 2019

Number of respondents

22,900 brands worldwide

Supplementary notes

* The purchase frequency is presented by the source as consumer choice and it refers to how often each household buys the brand products or services on average in a year.

** The Ranking was made by Kantar in collaboration with Gesellschaft für Konsumforschung (GfK) in several European countries, Information Resources Incorporated (IRI) in the U.S., Intage in Japan, and CTR in China.

You can find detailed information about the report's methodology here.