Valentine's gifts preferences by gender Austria 2018

According to the survey at hand, most Austrian men would appreciate a shared activity more as a gift for Valentine's Day in 2018 with a share of 41 percent, compared to 4.1 percent who would prefer a material gift. The figures are based on a survey conducted in Austria in 2017.

What would you be happier about on Valentine's Day: a material gift or a shared activity?

Characteristic	Much happier about a shared activity	I would appreciate both the same	Slightly happier about a shared activity	Slightly happier about a material gift	Much happier about a material gift
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Release date

February 2018

More information

Region

Austria

Survey time period

December 12-15, 2017

Number of respondents

774 respondents (390 male; 384 female)

Age group

20 to 55 years

Special properties

Representative

Method of interview

Online survey

Supplementary notes

The question was posed as follows: "Regardless of your current relationship status, what would you be happier about as a Valentine's Day gift: A material gift (e.g. flowers, chocolates, jewelry, cosmetics etc.) or a shared activity (e.g. go for a walk, do sports, a wellness hotel, a trip etc.)?"

Percentage points that deviate from 100 percent are most likely due to rounding.

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