Among people in the Nordic countries, women in Finland and Norway most likely use social media as their main news source. A survey from 2019 found that 17 percent of them each used this news medium. It was second and third most popular for Swedish and Danish women. In all Nordic countries, men used social networks as the main news channel the least.
Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender
* The number of respondents was as follows:
Denmark: 2,078 respondents,
Sweden: 1,998 respondents,
Norway: 2,012 respondents,
Finland: 2,035 respondents.
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AudienceProject. (February 18, 2020). Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender [Graph]. In Statista. Retrieved May 18, 2022, from https://www.statista.com/statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject. "Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender." Chart. February 18, 2020. Statista. Accessed May 18, 2022. https://www.statista.com/statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject. (2020). Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender. Statista. Statista Inc.. Accessed: May 18, 2022. https://www.statista.com/statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject. "Share of People Using Social Media as Their Main Source of News in Selected Nordic Countries in 2019, by Gender." Statista, Statista Inc., 18 Feb 2020, https://www.statista.com/statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/
AudienceProject, Share of people using social media as their main source of news in selected Nordic countries in 2019, by gender Statista, https://www.statista.com/statistics/1100475/social-media-as-main-source-of-news-in-the-nordics-by-gender/ (last visited May 18, 2022)
