Brazil: hygiene goods consumption growth due to COVID-19

According to a survey carried out in April 2020, 77 percent of respondents in Brazil reported buying or using more alcohol-based hand sanitizer in response to the COVID-19 outbreak. Disinfectants and disposable face masks were also the most bought or used hygiene products, with more than half of respondents using them more frequently. Almost 45 percent of the Brazilians surveyed were also prone to purchase and use liquid soap for the same reason.

Increase in purchase intention or usage of selected hygiene products due to the coronavirus (COVID-19) outbreak in Brazil in April 2020

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Release date

April 2020



Survey time period

April 17 and 18, 2020

Number of respondents

500 respondents

Age group

18 years and older

Special properties

Base sample: 256

Method of interview

Online panel

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Statistics on "Coronavirus (COVID-19) in Latin America"

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