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COVID-19: customer's food brand purchases in Great Britain in 2019 and 2020

Brand index of brands in the grocery sector in Great Britain in March/April 2019 and 2020*

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Source

Release date

April 2020

Region

United Kingdom (Great Britain)

Survey time period

March 23, 2019 to April 27, 2019 and March 23, 2020 to April 27, 2020

Supplementary notes

* Source adds the following information:
"YouGov BrandIndex Current Customer score asks consumers whether they have purchased from a brand in the past 30 days.
The score can range from 100 to -100 and is compiled by subtracting negative feedback from positive. A zero score means equal positive and negative feedback."

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