Market share of major e-reading companies in China 2019

As of 2019, the Chinese company Zhangyue was the second major e-book service provider in China, contributing about 20.6 percent of the market traffic. Its imminent domestic rival China Literature has been connected with the reading apps from QQ and WeChat - a major advantage in boosting traffic.

Market share of the leading e-book service providers in China in 2019, based on reading traffic

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Source

Release date

January 2020

Region

China

Survey time period

2019

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Statistics on "Digital publishing in China"

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