Advertising revenue of internet media China 2016, by company

This statistic presents the revenue of the internet media from advertising in China in 2016, broken down by company. In that year, Baidu led the internet media market of China with the revenue of nearly 65 billion yuan from advertising, followed by Tencent with the income of around 27 billion yuan.

Revenue of the internet media from advertising in China in 2016, by company

Advertising income in billion yuan
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Sources

Release date

July 2017

Region

China

Survey time period

2016

Supplementary notes

* in billion U.S. dollars.

Note: 1 yuan equals approximately 0.13 euros and 0.15 U.S. dollars as of January 2018.

Figures have been rounded.

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