Podcast users likely to start paying for content in the U.S. 2020, by gender

Podcast listeners most likely to pay or donate money to access or listen to a podcast in the next 12 months in the United States as of June 2020, by gender

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Source

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Release date

June 2020

Region

United States

Survey time period

June 8 to 10, 2020

Number of respondents

1,030 respondents

Age group

18 years and older

Special properties

Base: All US adult podcast users who have never paid/donated to listen/access a podcast

Method of interview

Online survey

Supplementary notes

Question: How likely, if at all, would you be to pay or donate money to access/listen to a podcast in the next 12 months (i.e. until early June 2021)?

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