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Reasons not to buy ethical and eco-friendly clothes in Denmark 2019

According to a survey from 2019, 32 percent of Danes said that it is hard to recognize eco-friendly brands. That it is not clear, which eco-friendly aspects are fulfilled, was stated as another reason not to buy ethical and eco-friendly clothes. Furthermore, 24 percent of respondents said that buying ethical and eco-friendly clothes is too expensive.

What restrains you from buying ethical and eco-friendly clothes?

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Source

Release date

January 2020

Region

Denmark

Survey time period

October 23 to November 6, 2019

Number of respondents

1,054 respondents

Special properties

Only adults were interviewed

Method of interview

Omnibus survey

Supplementary notes

Multiple answers were possible.

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