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Cosmetic companies' website traffic, by number of visits in France 2020

While Sephora was the beauty brand with the highest satisfaction score among French consumers in 2017, it was also the brand whose website was the most visited in January 2020. That year, the website of the brand recorded a total number of visits equal to 3.2 million. The online platform of the Yves-Rocher cosmetics brand came in second place, with 2.3 million visits.

Number of visits to the websites of cosmetic companies in France in 2020

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Release date

February 2020



Survey time period

January 2020

Number of respondents

30 cosmetic brands

Special properties

Brands with a website that can be visited from France, excluding perfume brands

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Statistics on "Cosmetic and hygiene products in France"

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