Japan: online media content market size

The online media content market in Japan was valued at 5.4 trillion Japanese yen in 2021. The market consists of the three segments video-based, audio-based, and text-based content. A comparison of the segments shows that video-based content made up the largest part of the market, followed by text-based content. The online media content market is part of the larger media content market.

Value of the online media content market in Japan from 2014 to 2021 (in trillion Japanese yen)

Characteristic	Market size in trillion Japanese yen
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Release date

June 2023

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Region

Japan

Survey time period

2014 to 2021

Supplementary notes

The online media content market consists of three different segments: video-based content, audio-based content, and text-based content.
Video-based content includes movies, videos, terrestrial TV programs, satellite and cable TV programs, game software, and original internet video-based content.
Audio-based content includes music and other audio-based content.
Text-based content includes newspaper articles, comics, magazines, books, database information, and original internet text-based content.

100 Japanese yen equal 0.69 U.S. dollars or 0.64 euros as of July 2023.
Data prior to 2017 come from previous reporting.

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