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Share of the internet media content market Japan 2018, by medium

Video games accounted for more than 34 percent of the online media content market in Japan in 2018. It was the largest medium within the market, which amounted to around four trillion Japanese yen during that year.

Distribution of the online media content market in Japan in 2018, by medium

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Release date

July 2020



Survey time period


Supplementary notes

The online media content market consisted of the three segments video-related, sound-related, and text-related media.
Video-related media included movies, videos, terrestrial broadcasting, satellite broadcasting and cable television, video games, and internet-original video-related media.
Sound-related media included music and other sound-related media.
Text-related media included newspaper articles, books, database information, internet-original text-related media, and other text-related media.

1 Japanese yen equals 0.0097 U.S. dollars or 0.0079 euros as of January 2021.

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Statistics on "Media industry in Japan"

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