According to a survey conducted by Rakuten Insight in September 2021, half of the respondents in Taiwan had not purchased an app before. A majority of such respondents stated that the free version of the app has everything they need.
Share of respondents who purchased mobile apps in Taiwan as of September 2021
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Rakuten Insight. (November 24, 2021). Share of respondents who purchased mobile apps in Taiwan as of September 2021 [Graph]. In Statista. Retrieved September 19, 2024, from https://www.statista.com/statistics/1282131/taiwan-smartphone-app-purchase/
Rakuten Insight. "Share of respondents who purchased mobile apps in Taiwan as of September 2021." Chart. November 24, 2021. Statista. Accessed September 19, 2024. https://www.statista.com/statistics/1282131/taiwan-smartphone-app-purchase/
Rakuten Insight. (2021). Share of respondents who purchased mobile apps in Taiwan as of September 2021. Statista. Statista Inc.. Accessed: September 19, 2024. https://www.statista.com/statistics/1282131/taiwan-smartphone-app-purchase/
Rakuten Insight. "Share of Respondents Who Purchased Mobile Apps in Taiwan as of September 2021." Statista, Statista Inc., 24 Nov 2021, https://www.statista.com/statistics/1282131/taiwan-smartphone-app-purchase/
Rakuten Insight, Share of respondents who purchased mobile apps in Taiwan as of September 2021 Statista, https://www.statista.com/statistics/1282131/taiwan-smartphone-app-purchase/ (last visited September 19, 2024)
Share of respondents who purchased mobile apps in Taiwan as of September 2021 [Graph], Rakuten Insight, November 24, 2021. [Online]. Available: https://www.statista.com/statistics/1282131/taiwan-smartphone-app-purchase/