In 2021, global consumers spent approximately 6.36 billion U.S. dollars on over-the-top (OTT) video apps. Additionally, global users spent over two billion U.S. dollars on live-streaming apps, while short video apps generated approximately two billion U.S. dollars. Music and audio apps ranked third, generating around 1.95 billion U.S. dollars in consumer spending worldwide. Comics apps ranked fourth, while eBooks mobile apps generated around 800 million U.S. dollars in spending.
Consumer spending on mobile entertainment apps worldwide in 2021, by category
(in million U.S. dollars)
According to the source: "Consumer Spend across iOS and Google Play is gross and is inclusive of any percent taken by the app stores; each respective Entertainment and Books & Reference subgenre includes all apps with only that subgenre listed as their primary classification under App IQ; excludes Other Entertainment and Other Books & Reference subgenres."
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Data.ai. (April 5, 2022). Consumer spending on mobile entertainment apps worldwide in 2021, by category (in million U.S. dollars) [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/1301780/spending-entertainment-apps-worldwide-by-category/
Data.ai. "Consumer spending on mobile entertainment apps worldwide in 2021, by category (in million U.S. dollars)." Chart. April 5, 2022. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/1301780/spending-entertainment-apps-worldwide-by-category/
Data.ai. (2022). Consumer spending on mobile entertainment apps worldwide in 2021, by category (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/1301780/spending-entertainment-apps-worldwide-by-category/
Data.ai. "Consumer Spending on Mobile Entertainment Apps Worldwide in 2021, by Category (in Million U.S. Dollars)." Statista, Statista Inc., 5 Apr 2022, https://www.statista.com/statistics/1301780/spending-entertainment-apps-worldwide-by-category/
Data.ai, Consumer spending on mobile entertainment apps worldwide in 2021, by category (in million U.S. dollars) Statista, https://www.statista.com/statistics/1301780/spending-entertainment-apps-worldwide-by-category/ (last visited July 27, 2024)
Consumer spending on mobile entertainment apps worldwide in 2021, by category (in million U.S. dollars) [Graph], Data.ai, April 5, 2022. [Online]. Available: https://www.statista.com/statistics/1301780/spending-entertainment-apps-worldwide-by-category/
