Mobile internet usage in the United States - Statistics & Facts

Published by J. Clement, Sep 20, 2019
Mobile internet usage has worked its way into the daily life of consumers in the United States, mainly due to the popularity of mobile technology and the rise of mobile devices. The number of mobile wireless subscriber connections in the U.S. reached an all-time high in 2018, when this figure stood at 422 million. That same year, there were around 133 mobile broadband subscriptions per 100 inhabitants in the United States. Projections for this industry are optimistic, as the number of mobile phone internet users in the United States is estimated to increase from 262 million in 2018 to 287 million by 2023. In line with these figures, the number of online users that access internet exclusively via mobile devices is also expected to increase in the coming years.

As mobile internet use grows, the development and popularity of mobile applications, shortened to simply apps, also increases. Apps focus on an extremely wide array of purposes, from gaming and weight loss apps to mobile messengers. The leading app stores are Google Play, which is the official app store for the Android OS, and Apple’s App Store, available for iOS users. Google Play has 2.46 million apps available, and Apple’s App Store has almost two million. Facebook ranks consistently among the most popular mobile apps, and the most popular social networking app in the United States in terms of monthly visitors. The social networking app received an average of 171 million monthly users as of June 2019. The Facebook app is also one of the most popular apps in U.S. audience reach. Facebook’s position as leading mobile app is no coincidence as social media is one of the most popular activities of mobile internet users.

Other popular mobile apps include YouTube, Google Maps, Google Search, Gmail and Pandora Radio. YouTube is by far the most popular mobile music and video app in the United States, followed by Netflix and Apple Music. The future is promising for these apps, as consumption of video content on mobile devices such as tablets and smartphones has been making large gains recently.

Another key trend in the mobile internet usage market is the boost of mobile retail e-commerce sales. In 2020, U.S. mobile retail revenues are expected to amount to 338 billion U.S. dollars, up from 156 billion U.S. dollars in 2017. As of Q1 2019, mobile devices account for 28.2 percent of all digital e-commerce spending in the United States.

Interesting statistics

In the following 5 chapters, you will quickly find the 58 most important statistics relating to "Mobile internet usage in the United States".

Mobile internet usage in the United States

Dossier on the topic

All important statistics are prepared by our experts – available for direct download as PPT & PDF!
TOP SELLER

Important key figures

The most important key figures provide you with a compact summary of the topic of "Mobile internet usage in the United States" and take you straight to the corresponding statistics.

Mobile apps

Mobile entertainment

Mobile social

Interesting Statista reports

Statista Consumer Market Outlook - Segment Report
Statista Global Consumer Survey
230+ slides about the most relevant topics and trends in the Digital Economy

Any more questions?

Any more questions?

Get in touch with us quickly and easily.
We are happy to help!

Get in touch with us quickly and easily.
We are happy to help!

Do you still have questions?

Feel free to contact us anytime using our contact form or visit our FAQ page.