Main cancellation reason for OTT service subscribers South Korea 2022
According to a survey conducted in March 2022, the lack of more content worth to watch on Over-the-top (OTT) services was one of the main reasons for South Korean OTT subscribers to cancel their membership with 61 percent of respondents answering that way. Another 57 percent of respondents named the burden of the subscription fee as their cancellation reason.
