Most well-known sportswear brands in the UK 2022
When it comes to the most well-known sportswear brands in the UK, Nike and Adidas go head-to-head. Both these sportswear giants are recognized by 96 percent of internet users, making them the most popular brands in this category. Puma, with a brand awareness of 92 percent, comes in third in this list, followed by Reebok, and Umbro.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the GCS Brand Profiler.
For this study, brand awareness was surveyed employing the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
Interested in more detailed results covering all brands of this ranking and many more? Explore GCS Brand Profiles. These statistics show results of the GCS Brand Profiler.
