In 2021, the expenditure on television advertising of the energy category in Italy increased by 11.7 million U.S. dollars (+2.21 percent) since 2020. With 541.72 million U.S. dollars, the advertising spending thereby reached its highest value in the observed period. Notably, the advertising spending continuously increased over the last years. For more insights about advertising in Italy: In 2021, in comparison to the ad expenditure of the energy category on television, the ad expenditure of the energy category on newspapers was lower, while on digital static display it was considerably lower.
Energy advertising spending on television in Italy from 2019 to 2021
(in million U.S. dollars)
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Nielsen. (December 16, 2022). Energy advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved October 16, 2024, from https://www.statista.com/statistics/1354478/energy-ad-spend-television-italy/
Nielsen. "Energy advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars)." Chart. December 16, 2022. Statista. Accessed October 16, 2024. https://www.statista.com/statistics/1354478/energy-ad-spend-television-italy/
Nielsen. (2022). Energy advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: October 16, 2024. https://www.statista.com/statistics/1354478/energy-ad-spend-television-italy/
Nielsen. "Energy Advertising Spending on Television in Italy from 2019 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 16 Dec 2022, https://www.statista.com/statistics/1354478/energy-ad-spend-television-italy/
Nielsen, Energy advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1354478/energy-ad-spend-television-italy/ (last visited October 16, 2024)
Energy advertising spending on television in Italy from 2019 to 2021 (in million U.S. dollars) [Graph], Nielsen, December 16, 2022. [Online]. Available: https://www.statista.com/statistics/1354478/energy-ad-spend-television-italy/