- Media & Advertising›
- Advertising & Marketing ›
TV advertising revenues in Germany 2003-2022
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
TV advertising revenues in Germany 2003-2022
TV advertising revenues in Germany from 2003 to 2022* ( in million euros)
This statistic shows data on the television advertising revenue in Germany from 2003 to 2017, and projections until 2022. In 2018, German TV advertising revenues were forecast to reach a total of 4.65 billion euros.
TV advertising revenues in Germany from 2003 to 2022* ( in million euros)
| Advertising revenues in million euros | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| Advertising revenues in million euros | |
|---|---|
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
This statistic shows data on the television advertising revenue in Germany from 2003 to 2017, and projections until 2022. In 2018, German TV advertising revenues were forecast to reach a total of 4.65 billion euros.
Show more- Show sources information
- Show publisher information
- Release date
- October 2018
- Region
- Germany
- Survey time period
- 2003 to 2017
- Supplementary notes
-
* The figures for 2018 to 2022 are projections.
The figures for 2003 to 2012 were taken from previous publications.
Source
- Show sources information
- Show publisher information
- Release date
- October 2018
More information
- Region
- Germany
- Survey time period
- 2003 to 2017
- Supplementary notes
-
* The figures for 2018 to 2022 are projections.
The figures for 2003 to 2012 were taken from previous publications.
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Television in Germany
- 108 page/s
- English
- pptx
- Detailed references
Everything On "Television in Germany" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Statista is a great source of knowledge, and pretty helpful to manage the daily work.Christof Baron
CEO, MindShare Germany
Statistics on "Television in Germany"
- Overview
The most important statistics
- Revenue from private television in Germany in 2015 and 2016, by segment (in million euros)Private television revenue in Germany 2015-2016, by segment
- Share of television viewers in total population on average weekdays in Germany from 1988 to 2018Share of TV viewers in total population in Germany 1988-2018
- Daily time spent watching television in Germany as of April 10th, 2019, by age group (in minutes)Television consumption in Germany as of April 2019, by age group
- Pay TV revenue in Germany from 2002 to 2014 (in million euros)Pay TV revenue in Germany 2002-2014
- Audience market share of selected television stations in Germany in 2018Market share of selected TV stations in Germany 2018
- Most popular television genres in Germany from 2016 to 2018Most popular television genres in Germany 2016-2018
- Revenues
The most important statistics
- Total yields of the "ARD ZDF Deutschlandradio Beitragsservice" (formerly Gebühreneinzugszentrale - GEZ) in Germany from 2005 to 2017 (in billion euros)Total yields from TV and radio license fees in Germany 2005-2017
- Revenues of regional public broadcasting institutions in Germany in 2013 and 2014 (in million euros)Revenue of regional public broadcasting institutions in Germany 2013-2014
- Revenue of public service broadcaster Zweites Deutsches Fernsehen (ZDF) in Germany from 2005 to 2016 (in million euros)Revenue of Zweites Deutsches Fernsehen (ZDF) in Germany 2005-2016
- Revenue of the RTL media group in Germany from 2005 to 2017 (in million euros)Revenue of the RTL media group in Germany 2005-2017
- Revenue of ProSiebenSat. 1 Media AG from 2005 to 2017 (in million euros)Revenue of ProSiebenSat. 1 Media AG 2005-2017
- Revenue of Sky Deutschland in Germany from 2004 to 2013 (in million euros)Revenue of Sky Deutschland in Germany 2004-2013
- Infrastructure
The most important statistics
- Number of television households in Germany from 2007 to 2018 (in millions)Number of households with TV reception in Germany 2007-2018
- Number of households with cable TV access in Germany from 2008 to 2018 (in millions)Number of households with cable TV in Germany 2008-2018
- Number of households with HDTV reception in Germany in 2017, by reception channel on main TV device (in millions)Number of households with HDTV in Germany 2017, by reception channel
- Distribution of different types of television reception in households in Germany from 2008 to 2018Share of TV households in Germany 2008-2018, by reception channel
- Share of digital television usage in Germany from the 4th quarter of 2011 to the 4th quarter of 2018Market share of digital TV usage in Germany 2011-2018
- Average number of receivable television channels per household in Germany from 1988 to 2016Number of receivable television channels in Germany 1988-2016
- Number of pay TV channels in Germany from 2004 to 2016Pay TV channels in Germany 2004-2016
- Technical reach of television stations in Germany in 2017 (in millions)Reception potential of TV channels in Germany 2017
- Television usage
The most important statistics
- Share of television viewers in total population on average weekdays in Germany from 1988 to 2018Share of TV viewers in total population in Germany 1988-2018
- Average daily television viewing time in Germany from 1997 to 2018 (in minutes)Daily time spent watching television in Germany 1997-2018
- Average daily time spent watching television in Germany from 2017 to 2018, by age group (in minutes)Daily television viewing time in Germany 2017-2018, by age group
- Average daily television viewing time in Germany in 2014, by federal state (in minutes)Average daily television viewing time in Germany 2014, by federal state
- Daily time spent watching television by men in Germany in 2013 and 2014, by age group (in minutes)Daily TV viewing time of men in Germany 2013-2014, by age group
- Daily time spent watching television by women in Germany in 2013 and 2014, by age group (in minutes)Daily TV viewing time of women in Germany 2013-2014, by age group
- Average daily television viewing time of children (3-13 years) in Germany in selected years from 1995 to 2017 (in minutes)Television viewing time of children in Germany 1995-2017
- Audience market shares
The most important statistics
- Market share of television channels in Germany in 2018Market share of TV channels in Germany 2018
- Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2018Market share of public-service TV broadcaster ARD in Germany 2000-2018
- Audience market share of public-service broadcaster ZDF in Germany from 2001 to 2018Market share of public-service broadcaster ZDF in Germany 2001-2018
- Audience market share of commercial television station RTL in Germany from 2000 to 2018Market share of TV broadcaster RTL in Germany 2000-2018
- Audience market share of commercial television station ProSieben in Germany from 2000 to 2018Market share of commercial television station ProSieben in Germany 2000-2018
- Audience market share of commercial television station Sat.1 in Germany from 2000 to 2018Market share of commercial television station Sat.1 in Germany 2000-2018
- Audience market share of commercial television station VOX in Germany from 2000 to 2018Market share of commercial television station VOX in Germany 2000-2018
- Audience market share of commercial television station kabel eins in Germany from 2000 to 2018Market share of commercial television station kabel eins in Germany 2000-2018
- TV advertising
The most important statistics
- Gross advertising revenue of television channels in Germany in 2017 (in million euros)Gross advertising revenue of TV channels in Germany 2017
- Industries with the highest spendings on TV advertising in Germany from January to December 2017 (in million euros) Ranking of industries with the highest TV advertising expenditure in Germany 2017
- Number of aired television commercials in Germany from 2002 to 2017 (in millions)Number of TV commercials in Germany 2002-2017
- Air time of television commercials in Germany from 2002 to 2017 (in minutes)Air time of TV commercials in Germany 2002-2017
- Cost per mille (CPM) for 30 seconds of television commercials in Germany from 2000 to 2018 (in euros)CPM for television commercials in Germany 2000-2018
- Cost per mille (CPM) for television commercials (age group 14 to 49 years) in Germany from 2002 to 2017 (in euros)CPM for television commercials (14-49 years) in Germany 2002-2017
- Outlook
The most important statistics
- Total revenue of the television industry in Germany from 2013 to 2022* (in million euros)Television industry revenues in Germany 2013-2022
- Revenue of individual TV market segments in Germany from 2004 to 2020* (in million euros)TV market revenue in Germany 2004-2020, by segment
- License fee revenues of public-service TV broadcasters in Germany from 2003 to 2021* (in million euros)License fee revenues of public-service TV broadcasters in Germany 2003-2021
- TV advertising revenues in Germany from 2003 to 2022* ( in million euros)TV advertising revenues in Germany 2003-2022
- Number of television households in Germany from 2005 to 2021, by channel of reception* (in millions)Number of TV households in Germany 2005-2021, by reception channel
- Number of pay TV households in Germany from 2009 to 2022* (in millions)Number of pay-TV households in Germany 2009-2022
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Television advertising revenue in the UK 2012-2019, by format
- Length of TV commercials in Germany 2002-2017
- Leading 10 TV advertising countries in 2011 and 2017
- Global TV revenue 2010-2018, by source
- TV advertising spending in the U.S. 2011-2020
- Markets with largest advertising spending growth between 2011 and 2017
- Companies: highest increases and decreases in TV ad expenditure in Germany 2014
- Net income of the TV advertising market in Germany 1998-2016
- Highest spending TV advertisers in the United Kingdom (UK) 2013, by holding company
- TV advertising spend growth in the United Kingdom (UK) 2016
- Ad revenue in U.S. broadcast television 2004-2013, by type
- Influence of advertising on child consumption by context in France 2016
- Influence of advertising on children's choices according to the French 2016
- M6 annual television advertising market shares in France 2013-2015
- Italy: YoY growth in TV advertising revenues 2014-2017
- Industry revenue of »advertising« in Denmark 2011-2023
- Interest in action series and movies on television in Germany 2014-2018
- Total equity of the media group Mediaset España in Spain 2013-2018
- Interest in science fiction and fantasy movies on television in Germany 2014-2018
- Industry revenue of »manufacture of concrete products for construction« in Estonia 2011-20...
Studies
- TV advertising in the U.S.
- Television in Germany
- Advertising in the Netherlands
- Advertising in the Nordics
- Advertising in Italy
- Advertising in Germany
- Advertising market in the U.S.
- Advertising in the United Kingdom (UK)
- Advertising in Europe
- Advertising industry in Spain
- Advertising in Turkey
- Advertising worldwide
- Advertising in Africa
- Advertising in Belgium
- Digital advertising in the U.S.
Statistics on "Television in Germany"
- Revenue from private television in Germany in 2015 and 2016, by segment (in million euros)
- Share of television viewers in total population on average weekdays in Germany from 1988 to 2018
- Daily time spent watching television in Germany as of April 10th, 2019, by age group (in minutes)
- Pay TV revenue in Germany from 2002 to 2014 (in million euros)
- Audience market share of selected television stations in Germany in 2018
- Most popular television genres in Germany from 2016 to 2018
- Total yields of the "ARD ZDF Deutschlandradio Beitragsservice" (formerly Gebühreneinzugszentrale - GEZ) in Germany from 2005 to 2017 (in billion euros)
- Revenues of regional public broadcasting institutions in Germany in 2013 and 2014 (in million euros)
- Revenue of public service broadcaster Zweites Deutsches Fernsehen (ZDF) in Germany from 2005 to 2016 (in million euros)
- Revenue of the RTL media group in Germany from 2005 to 2017 (in million euros)
- Revenue of ProSiebenSat. 1 Media AG from 2005 to 2017 (in million euros)
- Revenue of Sky Deutschland in Germany from 2004 to 2013 (in million euros)
- Number of television households in Germany from 2007 to 2018 (in millions)
- Number of households with cable TV access in Germany from 2008 to 2018 (in millions)
- Number of households with HDTV reception in Germany in 2017, by reception channel on main TV device (in millions)
- Distribution of different types of television reception in households in Germany from 2008 to 2018
- Share of digital television usage in Germany from the 4th quarter of 2011 to the 4th quarter of 2018
- Average number of receivable television channels per household in Germany from 1988 to 2016
- Number of pay TV channels in Germany from 2004 to 2016
- Technical reach of television stations in Germany in 2017 (in millions)
- Average daily television viewing time in Germany from 1997 to 2018 (in minutes)
- Average daily time spent watching television in Germany from 2017 to 2018, by age group (in minutes)
- Average daily television viewing time in Germany in 2014, by federal state (in minutes)
- Daily time spent watching television by men in Germany in 2013 and 2014, by age group (in minutes)
- Daily time spent watching television by women in Germany in 2013 and 2014, by age group (in minutes)
- Average daily television viewing time of children (3-13 years) in Germany in selected years from 1995 to 2017 (in minutes)
- Market share of television channels in Germany in 2018
- Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2018
- Audience market share of public-service broadcaster ZDF in Germany from 2001 to 2018
- Audience market share of commercial television station RTL in Germany from 2000 to 2018
- Audience market share of commercial television station ProSieben in Germany from 2000 to 2018
- Audience market share of commercial television station Sat.1 in Germany from 2000 to 2018
- Audience market share of commercial television station VOX in Germany from 2000 to 2018
- Audience market share of commercial television station kabel eins in Germany from 2000 to 2018
- Gross advertising revenue of television channels in Germany in 2017 (in million euros)
- Industries with the highest spendings on TV advertising in Germany from January to December 2017 (in million euros)
- Number of aired television commercials in Germany from 2002 to 2017 (in millions)
- Air time of television commercials in Germany from 2002 to 2017 (in minutes)
- Cost per mille (CPM) for 30 seconds of television commercials in Germany from 2000 to 2018 (in euros)
- Cost per mille (CPM) for television commercials (age group 14 to 49 years) in Germany from 2002 to 2017 (in euros)
- Total revenue of the television industry in Germany from 2013 to 2022* (in million euros)
- Revenue of individual TV market segments in Germany from 2004 to 2020* (in million euros)
- License fee revenues of public-service TV broadcasters in Germany from 2003 to 2021* (in million euros)
- TV advertising revenues in Germany from 2003 to 2022* ( in million euros)
- Number of television households in Germany from 2005 to 2021, by channel of reception* (in millions)
- Number of pay TV households in Germany from 2009 to 2022* (in millions)
- Television advertising revenue in the United Kingdom from 2012 to 2019, by format (in million GBP)
- Average length of aired television commercials in Germany from 2002 to 2017 (in seconds)
- TV advertising spending in the leading TV advertising countries in 2011 and 2017 (in billion U.S. dollars)
- Global TV revenue from 2010 to 2018, by source (in billion euros)
- TV advertising spending in the United States from 2011 to 2020 (in billion U.S. dollars)
- Projected growth of TV advertising expenditure in the fastest-growing TV ad markets between 2011 and 2017
- Companies with the highest increase or decrease in their TV advertising expenditure in Germany from January to August 2014 (in million euros)
- Net television advertising income in Germany from 1998 to 2016 (in billion euros)
- Holding companies with the highest TV ad spend in the United Kingdom (UK) in 2013 (in million GBP)
- Total television advertising spend growth in the United Kingdom (UK) in H1 2016
- Broadcast TV advertising revenue in the United States from 2004 to 2013, by type (in billion US dollars)
- Influence of commercial advertising on children's consumption choices according to the French in 2016, by family situation*
- In each of the following areas, do you think commercial advertising has any influence on children's consumption choices?*
- Gross TV advertising market shares of the M6 group in France from 2013 to 2015
- Year-on-year growth in television advertising revenues in Italy from 2014 to 2017
- Industry revenue of »advertising« in Denmark from 2011 to 2023 (in million U.S. Dollars)
- Number of people interested in action, adventure, thriller, horror & war series and movies on television in Germany from 2014 to 2018, by level of interest (in millions)
- Total shareholders’ equity of the media group Mediaset España SA in Spain from 2013 to 2018 (in 1,000 euros)
- Number of people interested in science fiction and fantasy movies on television in Germany from 2014 to 2018, by level of interest (in millions)
- Industry revenue of »manufacture of concrete products for construction« in Estonia from 2011 to 2023 (in million U.S. Dollars)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.