Leading Instagram accounts Indonesia 2023, by number of followers

Published by Hanadian Nurhayati-Wolff, Feb 1, 2023
As of February 2023, Raffi Ahmad and Nagita Slavina was the most followed Instagram account in Indonesia, with a total of approximately 67 million followers. Ayu Ting Ting was the second most followed account on the platform, with around 54 million followers.

Most popular Instagram accounts in Indonesia as of February 2023, by number of followers (in millions)

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Release date

February 2023

Region

Indonesia

Survey time period

February 2023

Supplementary notes

The source did not provide a date of publication. The release date used here is the date of last update.
Figures have been rounded.

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Statistics on Influencer marketing in Indonesia

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Marketing strategies

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Audience reach

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Consumer attitudes

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