Retail media advertising was estimated to account for approximately 21 percent of global digital ad spending in 2022. The 2022 digital retail media spending worldwide stood at 114 billion U.S. dollars.
Share of retail media in digital advertising spending worldwide from 2018 to 2028
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Brands Vietnam, & Statista. (June 29, 2023). Share of retail media in digital advertising spending worldwide from 2018 to 2028 [Graph]. In Statista. Retrieved October 15, 2024, from https://www.statista.com/statistics/1369455/retail-media-share-ad-spend-worldwide/
Brands Vietnam, und Statista. "Share of retail media in digital advertising spending worldwide from 2018 to 2028." Chart. June 29, 2023. Statista. Accessed October 15, 2024. https://www.statista.com/statistics/1369455/retail-media-share-ad-spend-worldwide/
Brands Vietnam, Statista. (2023). Share of retail media in digital advertising spending worldwide from 2018 to 2028. Statista. Statista Inc.. Accessed: October 15, 2024. https://www.statista.com/statistics/1369455/retail-media-share-ad-spend-worldwide/
Brands Vietnam, and Statista. "Share of Retail Media in Digital Advertising Spending Worldwide from 2018 to 2028." Statista, Statista Inc., 29 Jun 2023, https://www.statista.com/statistics/1369455/retail-media-share-ad-spend-worldwide/
Brands Vietnam & Statista, Share of retail media in digital advertising spending worldwide from 2018 to 2028 Statista, https://www.statista.com/statistics/1369455/retail-media-share-ad-spend-worldwide/ (last visited October 15, 2024)
Share of retail media in digital advertising spending worldwide from 2018 to 2028 [Graph], Brands Vietnam, & Statista, June 29, 2023. [Online]. Available: https://www.statista.com/statistics/1369455/retail-media-share-ad-spend-worldwide/