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Digital retail media ad spend worldwide 2021-2027

Published by Statista Research Department, Mar 1, 2023
In 2021, digital retail media advertising spending worldwide was estimated at 98 billion U.S. dollars. The source projected that the value would increase to more than 168 billion by 2027. To compare, Amazon generated 31.2 billion dollars in ad sales worldwide in 2021.

Digital retail media advertising spending worldwide from 2021 to 2027 (in billion U.S. dollars)

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Release date

December 2022

Region

Worldwide

Survey time period

2021

Supplementary notes

* Forecast.

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Statistics on " Digital retail media advertising in the United States "

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Statistics on Digital retail media advertising in the United States

Overview

7

Key players

7

Marketer insights

8

Consumer insights

8

Further related statistics

21

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Topics

Mercado LibreAmazon advertising in the U.S.Digital retail media advertising in the United StatesAlibaba GroupThe Carrefour Group
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