A 2022 survey revealed that shoppers in the United States aged 18 to 34 were most likely to use online coupons, with 48 percent of respondents reporting this purchase habit. In comparison, 32 percent of shoppers aged 55 or older reported online coupon usage.
Share of shoppers using online coupons in the United States in 2022, by age group
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Coupon Science. (July 6, 2023). Share of shoppers using online coupons in the United States in 2022, by age group [Graph]. In Statista. Retrieved December 06, 2024, from https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science. "Share of shoppers using online coupons in the United States in 2022, by age group." Chart. July 6, 2023. Statista. Accessed December 06, 2024. https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science. (2023). Share of shoppers using online coupons in the United States in 2022, by age group. Statista. Statista Inc.. Accessed: December 06, 2024. https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science. "Share of Shoppers Using Online Coupons in The United States in 2022, by Age Group." Statista, Statista Inc., 6 Jul 2023, https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/
Coupon Science, Share of shoppers using online coupons in the United States in 2022, by age group Statista, https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/ (last visited December 06, 2024)
Share of shoppers using online coupons in the United States in 2022, by age group [Graph], Coupon Science, July 6, 2023. [Online]. Available: https://www.statista.com/statistics/1410203/online-coupon-users-share-age-group-us/