Top online retailers for personal care brands in UK 2023, by purchase intent clicks
Boots was the leading online retailer for personal care brands in the United Kingdom in 2023, based on the share of purchase intent clicks (49 percent). Purchase intent clicks refer to the number of times a consumer has clicked through to at least one retailer during one session. Amazon ranked second, with a 28 percent share of clicks. Ocado was next at almost nine percent, followed by Sephora and Lookfantastic.