In the first quarter of 2023, retention after one day from install of apps in the gaming and fintech categories experienced a decrease. In comparison, food and drink apps experienced an increase in retention during the first quarter of 2023, with a retention rate of around 14 percent in the last examined quarter.
Mobile app retention rate after one day from install in 1st quarter 2022 and 1st quarter 2023, by category
Characteristic
Q1 2022
Q1 2023
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adjust. (January 10, 2024). Mobile app retention rate after one day from install in 1st quarter 2022 and 1st quarter 2023, by category [Graph]. In Statista. Retrieved September 15, 2024, from https://www.statista.com/statistics/1441124/app-retention-day-one-global/
adjust. "Mobile app retention rate after one day from install in 1st quarter 2022 and 1st quarter 2023, by category." Chart. January 10, 2024. Statista. Accessed September 15, 2024. https://www.statista.com/statistics/1441124/app-retention-day-one-global/
adjust. (2024). Mobile app retention rate after one day from install in 1st quarter 2022 and 1st quarter 2023, by category. Statista. Statista Inc.. Accessed: September 15, 2024. https://www.statista.com/statistics/1441124/app-retention-day-one-global/
adjust. "Mobile App Retention Rate after One Day from Install in 1st Quarter 2022 and 1st Quarter 2023, by Category." Statista, Statista Inc., 10 Jan 2024, https://www.statista.com/statistics/1441124/app-retention-day-one-global/
adjust, Mobile app retention rate after one day from install in 1st quarter 2022 and 1st quarter 2023, by category Statista, https://www.statista.com/statistics/1441124/app-retention-day-one-global/ (last visited September 15, 2024)
Mobile app retention rate after one day from install in 1st quarter 2022 and 1st quarter 2023, by category [Graph], adjust, January 10, 2024. [Online]. Available: https://www.statista.com/statistics/1441124/app-retention-day-one-global/
