Leading Android apps worldwide 2019, by revenue

In November 2019, Candy Crush Saga generated approximately 38.94 million U.S. dollars in global revenues. Almost all of the highest-grossing apps were gaming apps, with the notable exceptions of dating app Tinder and social app Bigo Live

App revenue

There are many different monetization models for mobile apps, the most common ones are free apps with in-app purchases, paid apps, paid apps with in-app purchases and of course in-app subscriptions. From humble beginnings, the mobile gaming market has flourished: gaming apps accounted for 87 percent of gross app revenues in the Google Play store in 2018. In comparison, social media apps only accounted for two percent of app revenues. The Apple App Store paints a similar picture with gaming apps again accounting for the lion's share of revenue, albeit to a lesser extent than in the Google Play store. Leading mobile gaming publishers based on monthly app revenue include Supercell, Bandai Namco Entertainment, Niantic Inc. and King. Popular King titles include Candy Crush Saga, Farm Ville Saga, and Bubble Witch Saga. The majority of company revenue is generated via in-game sales of virtual items.

Mobile gaming market

In 2018, gaming apps generated 21.5 billion U.S. dollars in gross revenues in the Google Play store and over 33 billion dollars in the Apple App Store. In 2018, Asia accounted for 41.5 percent of mobile gaming revenues, with the North American market only claiming 9.8 percent of the market.

Leading Android apps in the Google Play Store worldwide in November 2019, by revenue

Revenue in million U.S. dollars
Coin Master 42.34
Candy Crush Saga 38.94
Pokémon GO 27.41
Gardenscapes 22.95
Homescapes 20.4
Tinder 18
Garena Free Fire: Spooky Night 17.46
Bigo Live - Live Stream, Live Video & Live Chat 17.29
Rise of Kingdoms: Lost Crusade 16.37
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Release date

December 2019



Survey time period

November 2019

Special properties

total revenue in Google Play Store

Supplementary notes

Figures were rounded.

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Statistics on "Mobile apps in the United Kingdom (UK)"

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