Willingness to pay for e-readers in the U.S. 2010

Published by Statista Research Department, Dec 7, 2010
The statistic above presents the results of a survey carried out among internet users to determine their willingness to pay for e-readers. 31 percent of the respondents stated they were willing to pay between 100 and 150 U.S. dollars for an e-reader.

How much are you willing to spend on an e-reader?

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Source

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Release date

2010

Region

United States

Survey time period

May 2010

Number of respondents

> 1000

Age group

18-65 years

Method of interview

Online panel

Supplementary notes

The survey sample was selected in a census-representative manner with regard to age, sex and profession.

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