Try our corporate solution for free!
(212) 419-8286

Cosmopolitan: U.S. audience 2017, by platform

According to the most recently available data, Cosmopolitan had a total readership of over 32 million, 12.98 million of which accessed the magazine via its mobile website. Cosmopolitan, formerly called ‘The Cosmopolitan’ and often known as ‘Cosmo’ for short, is an entertainment, fashion, and lifestyle magazine for women. Even after several decades of operation, the magazine's subject matter remains in line with current trends when it comes to what people want to read. In 2018, women’s and fashion/beauty publications were in the top ten fastest growing magazine categories in the United States.

The history of Cosmopolitan

Cosmopolitan’s first issue (as a literary magazine, which was the publication’s original format) was published in 1886. By the 1930s, the magazine had a circulation of almost two million and impressive advertising income, and although was not always favorably reviewed, was popular for its short stories and serials. In 1965, Helen Gurley Brown became the publication’s chief editor and in the same year changed the format completely, releasing the first issue of Cosmopolitan as a women’s magazine.

Helen Gurley Brown wrote 1960s bestseller ‘Sex and the Single Girl’, which inspired Cosmopolitan’s new format. Brown and her work came under fire more than once by those who considered her work to be anti-feminist, and opinions on the publication remain divided today. Cosmopolitan has also been criticized for running stories or printing photographs similar to those in men's magazine Playboy, a publication which has often been branded ‘pornographic’. Brown was also keen to convey her advocacy for women’s sexual freedom and empowerment, but some critics consider Brown’s approach to be simultaneously progressive and retrogressive in that respect.

Cosmopolitan has had several different editors since Brown left the post in 1996, and remains consistent with Brown’s style and ideology, albeit with a more modern focus. The magazine has begun to incorporate more content focused on female body positivity and advice for inter-abled couples, as well as political and opinion pieces covering topics ranging from abortion law and environmental topics to animal abuse and the U.S. elections.

Number of Cosmopolitan readers in the United States in September 2017, by platform

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until March 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

November 2017


United States

Survey time period

September 2017

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Print media in the U.S."

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.