U.S. functional beverages retail sales 2006-2015

Retail sales of functional beverages in the United States from 2006 to 2015 (in billion U.S. dollars)*

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Release date

March 2012


United States

Survey time period

2006 to 2015

Supplementary notes

* The U.S. functional beverages market is comprised of ready-to-drink beverages intended (depending on the type of drink) to boost energy levels, provide hydration following physical activity, or offer nutritional value. Key ingredients that enhance the functionality of beverages include fruit, milk, sugar, caffeine, herbal extracts, taurine, guarana, and vitamins.
* Projections from 2011 through 2015.

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Statistics on Functional water



Functional water


Alternative plant-based water


Coconut water


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