TV services used to follow the Olympic Games in the U.K. 2012

This statistic provides the intentions of the 1,803 respondents from the United Kingdom about what type of TV services they expect to use to follow the London Olympic Games in the United Kingdom in 2012. Ofcom's research indicated that 26 percent of the respondents were going to use TV news bulletins to follow the Olympic Games.

What type of TV services will you use to follow coverage of the 2012 Olympic Games?

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Release date

July 2012


United Kingdom

Survey time period

May 2012

Number of respondents

n = 1,803

Age group

16 years and older

Supplementary notes

* Recorded TV, e.g. sky+ or DVR
** Catch-up services, e.g. BBC iPlayer
The original question posed during the survey was: In which of the following ways do you think you are likely to personally follow coverage of the London 2012 Olympic and Paralympic Games?
Question asked of 1,803 adults/Olympic non-rejectors and answers re-based on UK adult sample of 2,192.

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