Global in-app advertising and app store gross spend 2016, 2017 & 2021

Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021 (in billion U.S. dollars)

by J. Clement, last edited Sep 11, 2017
Global in-app advertising and app store gross spend 2016, 2017 & 2021 This statistic presents the worldwide in-app advertising and app store spending in 2016, 2017 and 2021. In 2016, gross advertiser spend within apps amounted to 72.4 billion U.S. dollars and is projected to reach 201.1 billion U.S. dollars in 2021.
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Gross expenditure on in-app advertising and mobile app stores worldwide in 2016, 2017 and 2021 (in billion U.S. dollars)

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