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Participation in Halloween activities in the United States 2015-2020

Halloween is a widely celebrated tradition in the United States, with around 70 percent of Americans planning to participate in Halloween celebrations in the years preceding 2020. In 2020, however, planned participation fell to 58 percent, with the Covid-19 pandemic a likely reason. Halloween is celebrated in the United States in various ways, with handing out candy and pumpkin carving being two of the most popular Halloween activities.

Halloween

Halloween is celebrated around the world on October 31. It is celebrated in many ways, such as trick-or-treating, carving pumpkins, and dressing up in costumes. This is also a popular time of year for horror and slasher movies, with many movies of this genre released for the Halloween season. Many believe that the origins of Halloween date back to the ancient Gaelic festival of Samhain, which marked the end of summer and the harvest season as well as the beginning of winter. It is a time of year which was often associated with death, as some people believed that on the night before the new year, the boundary between the worlds of the living and the dead became blurred. Therefore, they celebrated this night as they believed that the ghosts of the dead returned to earth.

Halloween in the United States

Halloween generates a substantial amount of money for the U.S. economy, as Americans spend significant sums over the Halloween season. The majority of consumers’ money goes towards the purchase of costumes, decorations and candy. Dressing up in a costume has become a popular part of Halloween celebrations.

Do you plan to celebrate Halloween or participate in Halloween activities this year?

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Sources

Release date

September 2020

Region

United States

Survey time period

2015 to 2020

Number of respondents

7,644 respondents

Age group

18 years and older

Supplementary notes

Surveys were carried out in September of each year.
Number of survey respondents refers to the 2020 survey.
Figures prior to 2020 have been taken from previous versions of the report.

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Statistics on "Halloween in the U.S."

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