Try our corporate solution for free!
(212) 419-8286
hadley.ward@statista.com

Number of Sirius XM subscribers in the U.S. Q1 2011 - Q3 2020

In the third quarter of 2020, Sirius XM had approximately 34.33 million subscribers, up from 34.40 million in the corresponding quarter of the previous year, although subscriptions peaked with 34.91 million in the final quarter of 2019. In February 2019, the company completed its long-discussed acquisition of Pandora Radio.

Sirius and Pandora: a brief history

Before Sirius XM purchased Pandora Radio, the two were competitors for years. However, Pandora began to struggle to compete with other highly successful music services such as Spotify as consumer preferences evolved and other larger companies like iHeartMedia began to infiltrate the market.

Pandora’s plight is aptly illustrated not only by its income data (or rather, data on its losses), but also by its comparatively small slice of the global subscriber base who don’t just use streaming services, but pay for them. Despite millions of users, Pandora fans simply weren’t spending their money on the service. In November 2018, the number of Pandora’s worldwide paying subscribers was estimated to amount to just under 6.2 million, whereas Spotify had 96 million subscribers globally at the end of 2018.

Back in 2017, Sirius invested 480 million U.S. dollars in Pandora for stakes of almost 20 percent in the company. This gave Pandora less control but the cash injection it desperately needed, and predictions of a full-blown acquisition began to circulate. When the inevitable finally did come to fruition, the move cost Sirius XM 3.5 billion U.S. dollars.

Number of Sirius XM subscribers in the United States from 1st quarter 2011 to 3rd quarter 2020

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% discount until March 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

October 2020

Region

United States

Survey time period

Q1 2010 to Q3 2020

Supplementary notes

Figures other than for Q3 2019 and Q3 2020 come from previous quarterly reports.
Figures have been rounded.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Sirius XM"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.