Weekly printed newspaper purchase worldwide 2015, by country

Have you bought a printed newspaper in the past week?

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Release date

June 2015



Survey time period

January and February 2015

Number of respondents

n = 23,557*

Method of interview

Online survey

Supplementary notes

* Sample sizes:
Australia: n = 2,042
Brazil (urban areas): n = 2,033
Denmark: n = 2,019
France: n = 1,991
Finland: n = 1,509
Germany: n = 1,969
Ireland: n = 1,501
Italy: n = 2,006
Japan: n = 2,017
Spain: n = 2,026,
United Kingdom: n = 2,149
United States: n = 2,295.

The source did not provide information on the age of the respondents. The data was weighted to reflect the entire country's population.
The source also made the following remarks:
1. "This is an online survey – and as such the results will underrepresent the consumption habits of people who are not online (typically older, less affluent, and with limited formal education)"
2. "We filtered out anyone who said that they had not consumed any news in the past month, in order to ensure that irrelevant responses didn’t adversely affect data quality. This category was between one percent and three percent in most countries but as high as eight percent in the UK."
Survey question was stated as: "Have you bought (paid for) a printed newspaper in the last week?"

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