Consumers from the United Kingdom were most likely to turn to the BBC for news, with 51 percent of respondents in a survey from February 2023 stating that they accessed it for news and information. ITV and Sky News were other leading offline news brands in early 2022, with penetration of 24 percent and 15 percent respectively.
Leading offline news brands in the United Kingdom as of February 2023
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Reuters Institute for the Study of Journalism. (June 14, 2023). Leading offline news brands in the United Kingdom as of February 2023 [Graph]. In Statista. Retrieved September 18, 2024, from https://www.statista.com/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism. "Leading offline news brands in the United Kingdom as of February 2023." Chart. June 14, 2023. Statista. Accessed September 18, 2024. https://www.statista.com/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism. (2023). Leading offline news brands in the United Kingdom as of February 2023. Statista. Statista Inc.. Accessed: September 18, 2024. https://www.statista.com/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism. "Leading Offline News Brands in The United Kingdom as of February 2023." Statista, Statista Inc., 14 Jun 2023, https://www.statista.com/statistics/262515/leading-offline-news-brands-in-the-uk/
Reuters Institute for the Study of Journalism, Leading offline news brands in the United Kingdom as of February 2023 Statista, https://www.statista.com/statistics/262515/leading-offline-news-brands-in-the-uk/ (last visited September 18, 2024)
Leading offline news brands in the United Kingdom as of February 2023 [Graph], Reuters Institute for the Study of Journalism, June 14, 2023. [Online]. Available: https://www.statista.com/statistics/262515/leading-offline-news-brands-in-the-uk/
