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Most eaten flavors of jams, jellies and preserves in the U.S. 2011-2018
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Most eaten flavors of jams, jellies and preserves in the U.S. 2011-2018
U.S. population: Most eaten flavors of jams, jellies and preserves from 2011 to 2018
This statistic shows the flavors of jams, jellies and preserves eaten most often in the United States from 2011 to 2018. The data has been calculated by Statista based on the U.S. Census data and Simmons National Consumer Survey (NHCS). According to this statistic, 163.54 million Americans consumed strawberry jams, jellies and preserves in 2018.
Strawberry jam or no strawberry jam, that is the question
U.S. households eat mostly strawberry jams, jellies, and preserves, followed by grape flavored ones. But what makes them choose these flavors over raspberry, blackberry, apricot, blueberry, or cherry jam? It is that consumers really prefer strawberry jam, or is it because strawberry and grape jams are dominant on most grocery store shelves? Does it have to do with color or taste? Or maybe people just like strawberries. It might be possible that most strawberries which are cultivated each year end up as jams, jellies and preserves.
Or maybe preference has more to do with the brand and their marketing of strawberry jam, which makes it more appealing to consumers than other types. Top jam, jelly and preserve brands include Smucker's and Welch's. Welch's, is traditionally a grape juice company, but they now sell grape, strawberry and also a few raspberry products, and Smucker's sells over 40 different varieties of fruit spreads. However, it is also very likely that consumer preferences are influenced by advertising.
U.S. population: Most eaten flavors of jams, jellies and preserves from 2011 to 2018
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This statistic shows the flavors of jams, jellies and preserves eaten most often in the United States from 2011 to 2018. The data has been calculated by Statista based on the U.S. Census data and Simmons National Consumer Survey (NHCS). According to this statistic, 163.54 million Americans consumed strawberry jams, jellies and preserves in 2018.
Strawberry jam or no strawberry jam, that is the question
U.S. households eat mostly strawberry jams, jellies, and preserves, followed by grape flavored ones. But what makes them choose these flavors over raspberry, blackberry, apricot, blueberry, or cherry jam? It is that consumers really prefer strawberry jam, or is it because strawberry and grape jams are dominant on most grocery store shelves? Does it have to do with color or taste? Or maybe people just like strawberries. It might be possible that most strawberries which are cultivated each year end up as jams, jellies and preserves.
Or maybe preference has more to do with the brand and their marketing of strawberry jam, which makes it more appealing to consumers than other types. Top jam, jelly and preserve brands include Smucker's and Welch's. Welch's, is traditionally a grape juice company, but they now sell grape, strawberry and also a few raspberry products, and Smucker's sells over 40 different varieties of fruit spreads. However, it is also very likely that consumer preferences are influenced by advertising.
Show moreStrawberry jam or no strawberry jam, that is the question
U.S. households eat mostly strawberry jams, jellies, and preserves, followed by grape flavored ones. But what makes them choose these flavors over raspberry, blackberry, apricot, blueberry, or cherry jam? It is that consumers really prefer strawberry jam, or is it because strawberry and grape jams are dominant on most grocery store shelves? Does it have to do with color or taste? Or maybe people just like strawberries. It might be possible that most strawberries which are cultivated each year end up as jams, jellies and preserves.
Or maybe preference has more to do with the brand and their marketing of strawberry jam, which makes it more appealing to consumers than other types. Top jam, jelly and preserve brands include Smucker's and Welch's. Welch's, is traditionally a grape juice company, but they now sell grape, strawberry and also a few raspberry products, and Smucker's sells over 40 different varieties of fruit spreads. However, it is also very likely that consumer preferences are influenced by advertising.
- Show sources information
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- Release date
- September 2018
- Region
- United States
- Survey time period
- 2011 to 2018
- Special properties
- among consumers of jams, jellies and preserves
- Supplementary notes
-
The figures presented reflect the respective population in the United States. Statista calculated the figures based on the U.S. Census data and Simmons National Consumer Survey (NHCS).
Number of respondents (in millions): 2011: 311.64, 2012: 313.99, 2013: 316.24, 2014: 318.62, 2015: 321.04, 2017: 325.72, 2018 (forecast): 329.26.
Source
- Show sources information
- Show publisher information
- Release date
- September 2018
More information
- Region
- United States
- Survey time period
- 2011 to 2018
- Special properties
- among consumers of jams, jellies and preserves
- Supplementary notes
-
The figures presented reflect the respective population in the United States. Statista calculated the figures based on the U.S. Census data and Simmons National Consumer Survey (NHCS).
Number of respondents (in millions): 2011: 311.64, 2012: 313.99, 2013: 316.24, 2014: 318.62, 2015: 321.04, 2017: 325.72, 2018 (forecast): 329.26.
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Statistics
- Most eaten flavors of jams, jellies and preserves in the U.S. 2018
- Most eaten types of jams, jellies and preserves in the U.S. 2011-2018
- Consumption of jams, jellies and preserves in the U.S. 2018
- Consumption of jams, jellies and preserves in the U.S. 2011-2020
- Most eaten brands of jams, jellies and preserves in the U.S. 2011-2018
- Amount of jams, jellies and preserves used in the U.S. 2011-2018
- Most eaten types of jams, jellies and preserves in the U.S. 2018
- Amount of jams, jellies and preserves used in the U.S. 2018
- Production volume of strawberry jam in round cans Japan 2008-2017
- Latin America: pectin market revenue 2016-2021
- Jams, fruit jellies and marmalades: UK export value 2001-2018
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- Production volume of strawberry jam in jars Japan 2008-2017
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- Factors influencing consumers to switch to a supermarket for fresh fruit and vegetable purchases in the United States in 2017
- Alternative stores used to purchase fresh fruit and vegetables in the United States in 2017, by distribution channel
- Per capita consumption of fruit in the United States from 2000 to 2017 (in pounds)
- Per capita consumption of fruit in the United States in 2017, by subcategory (in pounds)*
- Per capita consumption of fresh fruit in the United States from 2000 to 2017 (in pounds)*
- Per capita consumption of canned fruit in the United States from 2000/01 to 2017/18 (in pounds)
- Per capita consumption of dried fruit in the United States from 2000/01 to 2017/18 (in pounds)
- Per capita consumption of frozen fruit in the United States from 2000 to 2017 (in pounds)
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- Per capita consumption of fresh grapes in the United States from 2000/01 to 2017/18 (in pounds)*
- Per capita consumption of fresh cantaloupe melons in the United States from 2000 to 2017 (in pounds)*
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- Per capita consumption of fresh pears in the United States from 2000 to 2017 (in pounds)*
- Per capita consumption of fresh peaches and nectarines in the United States from 2000 to 2017 (in pounds)*
- Per capita consumption of fresh mangoes in the United States from 2000 to 2017 (in pounds)*
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- Production volume of strawberry jam preserved in round tin cans in Japan from 2008 to 2017 (in tons)
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