Consumers' likelihood of choosing bottled water in the UK 2012, by gender

This statistic shows the likelihood of male, female and child consumers to choose bottled water in the United Kingdom (UK), indexed against all consumers. In 2012, the likelihood of men to choose bottled water was rated with an index value of 90, compared to the base value of 100 for all consumers.

Consumers' likelihood of choosing bottled water in the United Kingdom (UK) in 2012, indexed against all consumers*, by gender

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Source

Release date

May 2013

Region

United Kingdom

Survey time period

2012

Supplementary notes

* All consumers equal an index base value of 100
The report defines bottled water as follows: "Still, sparkling water and lightly carbonated water; natural mineral water, spring water, bottled drinking water; packaged water in sizes of 10 litres and below; water for coolers in sizes of 10.1 litres and above"

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