This statistic shows the platform breakdown of radio listening time in the United Kingdom (UK) from first quarter 2011 to third one 2018. In quarter three 2017, online radio listening accounted for eight percent of all listening time in the UK, down from 8.8 percent in quarter two 2017.
- Media & Advertising›
- Radio, TV & Film›
Platform distribution of radio listening in the United Kingdom (UK) Q1 2011-Q3 2018
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Distribution of radio listening time in the United Kingdom (UK) from 1st quarter 2011 to 3rd quarter 2018, by platform
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This statistic shows the platform breakdown of radio listening time in the United Kingdom (UK) from first quarter 2011 to third one 2018. In quarter three 2017, online radio listening accounted for eight percent of all listening time in the UK, down from 8.8 percent in quarter two 2017.
| AM/FM | DAB | DTV | Online/Apps | Unspecified** | Digital Unspecified** | All Digital | |
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| AM/FM | DAB | DTV | Online/Apps | Unspecified** | Digital Unspecified** | All Digital | |
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Description
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More information
This statistic shows the platform breakdown of radio listening time in the United Kingdom (UK) from first quarter 2011 to third one 2018. In quarter three 2017, online radio listening accounted for eight percent of all listening time in the UK, down from 8.8 percent in quarter two 2017.
Show more- Show sources information
- Show publisher information
- Release date
- October 2018
- Region
- United Kingdom
- Survey time period
- Q1 2011 to Q1 2018***
- Age group
- 15 years and older
- Special properties
- participants in the survey were asked to complete a listening diary for one week****
- Supplementary notes
-
* The source adds the following information: "As of Q1 2016, a platform attribution model has been applied to the data which eliminates any "unspecfied" listening.
** For data before Q1 2016, the source includes this commentary regarding unspecified listening: "Inevitably, there is a certain amount of unspecified listening because either the respondent is unsure, or it is not always possible for them to know whether the station to which they are listening is being broadcast on analogue or digital, or via which platform. Every effort is made by RAJAR to ensure the instructions given to both interviewers and respondents elicit the highest possible volume of specified analogue/digital stations and platforms".
*** Time spans of the quarters roughly:
Q1: December 31 to March 31
Q2: April 1 to June 23
Q3: June 26 to September 15
Q4: September 17 to December 16
**** Additional information regarding survey methodology is here.
Figures may not total 100 due to rounding.
More information
- Region
- United Kingdom
- Survey time period
- Q1 2011 to Q1 2018***
- Age group
- 15 years and older
- Special properties
- participants in the survey were asked to complete a listening diary for one week****
- Supplementary notes
-
* The source adds the following information: "As of Q1 2016, a platform attribution model has been applied to the data which eliminates any "unspecfied" listening.
** For data before Q1 2016, the source includes this commentary regarding unspecified listening: "Inevitably, there is a certain amount of unspecified listening because either the respondent is unsure, or it is not always possible for them to know whether the station to which they are listening is being broadcast on analogue or digital, or via which platform. Every effort is made by RAJAR to ensure the instructions given to both interviewers and respondents elicit the highest possible volume of specified analogue/digital stations and platforms".
*** Time spans of the quarters roughly:
Q1: December 31 to March 31
Q2: April 1 to June 23
Q3: June 26 to September 15
Q4: September 17 to December 16
**** Additional information regarding survey methodology is here.
Figures may not total 100 due to rounding.
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Radio station groups ranked by reach in the United Kingdom (UK) as of Q3 2018
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Radio industry in the United Kingdom (UK)
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Statistics on "Radio industry in the United Kingdom (UK)"
- Market Overview
The most important statistics
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- Communications industry revenue in the United Kingdom (UK) from 2007 to 2017, by sector (in billion GBP)Total communications industry revenue in the United Kingdom (UK) 2007-2017, by sector
- Annual commercial radio revenues in the United Kingdom (UK) from 2007 to 2017, by sector (in million GBP)Annual commercial radio revenues in the United Kingdom (UK) 2007-2017, by sector
- Quarterly commercial radio revenues in the United Kingdom (UK) from 1st quarter 2009 to 4th quarter 2017, by sector (in million GBP)Commercial radio revenues in the United Kingdom (UK) Q1 2009-Q4 2017, by sector
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- Weekly reach of all commercial radio stations in the United Kingdom (UK) from 1st quarter 2011 to 3rd quarter 2018 (in million individuals)Commercial radio weekly reach in the United Kingdom (UK) Q1 2011-Q3 2018
- Weekly reach of all BBC Radio stations in the United Kingdom (UK) from 1st quarter 2011 to 3rd quarter 2018 (in million individuals)BBC Radio weekly reach in the United Kingdom (UK) Q1 2011-Q3 2018
- Leading radio station groups ranked by weekly reach in the United Kingdom (UK) as of 3rd quarter 2018 (in 1,000 listeners)Radio station groups ranked by reach in the United Kingdom (UK) as of Q3 2018
- Radio stations ranked by weekly reach in the United Kingdom (UK) as of 3rd quarter 2018 (in 1,000 listeners)Leading radio stations ranked by reach in the United Kingdom (UK) in Q3 2018
- Commercial radio stations ranked by weekly reach in the United Kingdom (UK) as of 3rd quarter 2018 (in 1,000 listeners)Commercial radio stations ranked by reach in the United Kingdom (UK) Q3 2018
- Consumption
The most important statistics
- Audio listening time distribution by audio type in the United Kingdom (UK) in 2018Audio listening time distribution by audio type in the United Kingdom (UK) 2018
- Average time spent listening to radio per listener weekly in the United Kingdom (UK) from 1st quarter 2011 to 3rd quarter 2018 (in hours)Radio listening time per listener weekly in the United Kingdom (UK) Q1 2011-Q3 2018
- Distribution of radio listening time in the United Kingdom (UK) from 1st quarter 2011 to 3rd quarter 2018, by platformPlatform distribution of radio listening in the United Kingdom (UK) Q1 2011-Q3 2018
- Distribution of time spent on audio-based media consumption in the United Kingdom (UK) in 2017, by listening activityLeading media listening activities in the United Kingdom (UK) 2017, by share of time
- Digital radio's share of radio listening time in the United Kingdom (UK) from 1st quarter 2009 to 3rd quarter 2018Digital radio share of listening time in the United Kingdom (UK) Q1 2009-Q3 2018
- Mobile radio listening penetration in the United Kingdom (UK) from 2nd quarter 2010 to 3rd quarter 2018*Mobile radio penetration in the United Kingdom (UK) Q2 2010 -Q3 2018
- Listening to audio content online at least weekly in the United Kingdom (UK) 1st half 2017, by age group and platform*Listening to music online in the United Kingdom (UK) 2017, by age and platform
- Devices used to listen to live radio in the United Kingdom (UK) in 2018Live radio listening in the United Kingdom (UK) 2018, by device
- Advertising
The most important statistics
- Radio advertising revenue in the United Kingdom from 2011 to 2019 (in million GBP)Radio advertising revenue in the UK from 2011-2019
- Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK) from 1st quarter 2009 to 3rd quarter 2017 (in million GBP)Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2017
- Highest spending radio advertisers in the United Kingdom (UK) as of February 2018 (in million GBP)Leading radio advertisers ranked by amount spent in the United Kingdom (UK) 2018
- Highest spending radio advertising product sectors in the United Kingdom (UK) as of February 2018 (in GBP)Radio advertising product sectors ranked by spending in the United Kingdom (UK) 2018
- Leading radio creative advertising agencies ranked by amount of airtime booked for ads created by each in the United Kingdom (UK) as of July 2017 (in GBP)Leading radio creative advertising agencies in the United Kingdom (UK) 2017
- Leading radio advertising buying points ranked by spending in the United Kingdom (UK) as of July 2017 (in GBP)Highest spending radio advertising buying points in the United Kingdom (UK) in 2017
- Radio advertising average inflation in the United Kingdom (UK) from 2014 to 2018Radio advertising average inflation in the United Kingdom (UK) 2014-2018
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